As the core professional exhibition of the 34th Guangzhou Expo, the 10th China (Guangzhou) International Elderly Care and Health Industry Expo (referred to as Guangzhou Elderly Expo) will be grandly held from August 21-23, 2026 at the China Import and Export Commodity Trading Exhibition Center, with the new theme of "Picking up Light and Sharing the Chain, Silver Hair New Ecology", striving to create a benchmark platform for the silver hair economy and ecological industry in the Guangdong Hong Kong Macao Greater Bay Area!
Hosted by the Guangzhou Municipal People's Government
The only old expo included in the 2026 Guangzhou Municipal Government Work Report
The 9th Lixing and Guangzhou Elderly Expo has successively been included in the Ministry of Civil Affairs' collective interview activities for cultivating elderly care service operators and the 2026 Guangzhou Municipal Government work report this year. It has been listed as one of the first batch of "New Scenarios of Guangzhou's Silver Hair Economy" and has been classified as one of the largest and most internationalized silver hair industry exhibition platforms in China. It is a benchmark for the silver hair industry, a hub for supply and demand docking, and a high-level exhibition and sales platform, effectively promoting the circulation of elderly product products and industry docking, achieving a win-win situation of social and economic benefits.
The 2026 Guangzhou Municipal Government Work Report clearly proposes to carry out the "Silver Age Action", develop the silver economy, and host the China (Guangzhou) International Elderly Care and Health Industry Expo.
Organizational Structure of the 10th Guangzhou Senior Expo
*At the previous Guangzhou Old Expo, there was a strong atmosphere of supply and demand coordination
Three day extension of hardcore empowerment, efficient realization of value conversion
Full industry chain display, high-level summit, precise supply-demand docking
This year's Old Expo breaks away from the "single exhibition" dimension and provides more diverse display and conversion scenarios for participating enterprises and industry practitioners, helping to quickly achieve business opportunity conversion, brand upgrading, and resource expansion.
Refined exhibition area planning, covering the entire industry chain track
This exhibition focuses on the "New Quality Productivity" and the "Seven Key Races of Silver Hair Economic Space Development Plan", constructing a "1+7+N" themed scene style exhibition area, concretizing and scenarizing the "New Quality Productivity", and each exhibition area is a "miniature universe" of a segmented track.
Tailored Intelligent Exhibition Area
Set up special zones for robot interactive experience space, innovative release of smart elderly care technology, and roadshow of the results of the 2nd Guangzhou Smart Health Care (Suitable for the Elderly) Equipment Innovation Design Competition, comprehensively presenting cutting-edge achievements in elderly care science and technology such as elderly care robots and intelligent wearable exoskeletons.
Anti aging Science Museum
Integrating comprehensive services such as health preservation, precision medicine, and health monitoring, showcasing the world's leading anti-aging technology experiments and immersive interactive science popularization.
Parallel activity matrix of "elderly care+", creating a deep communication platform
At the same time as this year's Guangzhou Elderly Expo, a parallel activity matrix of "Elderly Care+" was created, and a special networking event for exhibitor exchange nights was planned to provide a platform for in-depth communication, resource sharing, and win-win cooperation among industry colleagues.
The 10th Guangzhou Elderly Expo will be held concurrently with the following activities:
The opening ceremony of the 10th Guangzhou Old Age Expo
Silver Hair Economic Ecological Chain Cooperation and Exchange Conference
The 2nd Guangzhou Smart Health Care (Elderly friendly) Equipment Innovation Design Competition Award Ceremony and Silver Hair Economic Industry Investment Activity
Financial Support for the Development of the Elderly Care Industry Government Finance Enterprise Matchmaking Conference
The 15th Guangdong Provincial Medical and Elderly Integration Conference
The 3rd Elderly Care Dean Conference
The 7th China (Guangdong) Aging Environment Improvement Exchange Conference in 2026
• Elderly Education Cooperation Conference
Silver Hair Travel and Health Development Exchange Conference
• Smart Elderly Care New Product Debut Roadshow Event
Silver Hair Economy Drug Food Industry Development Exchange Conference
• Cognitive Disease Friendly Community Construction and Care Symposium
10th Anniversary Exhibition Night for Exhibitors at Guangzhou International Import Expo
2026 Guangzhou Silver Age Art Season Excellent Program Exhibition
• Elderly Spring Festival Gala Performance Event
Strategic cooperation signing and inspection docking activities
Continuously updating
Gathering of B, C, and G ends to promote efficient integration and implementation of supply and demand
This year's Old Expo plans to invite over 100 provinces, cities, and autonomous regions from home and abroad to attend, increase the connection between urban and industrial supply and demand, establish signed cooperation zones, and promote investment cooperation and strategic signing closed-loop implementation.
Beyond the exhibition period, the never-ending old expo
City wide promotion, micro old expo, silver chain
First visit to Guangzhou Tower, creating a buzz throughout the city
The Guangzhou Old Expo plans to make its debut at the Guangzhou Tower, the outdoor smart screen of Guangzhou International Media Port, and the full line network television of Guangzhou Metro, creating a city level promotional momentum.
2 Micro Old Expo Enters Community, Linking Ten Thousand Homes
Sink high-quality exhibition resources to terminal scenarios such as communities, elderly friendly living experience centers, and industrial parks, to achieve sustained extension of exhibition influence and help suppliers establish long-term stable terminal cooperation channels.
3 Silver Hair Chain Sites in Huangpu, Creating a Global Selection Center for Silver Hair Products
Yinfa Chain is a full industry chain ecological platform for the silver economy under the Old Expo. It plans a four level system including Yinfa Chain Industrial Park, Product Selection Center, Yinfa Store, and Online Mall, creating a "based in the bay area, radiating across the country, and facing the world" full industry chain ecological platform for the silver economy, providing long-term empowerment for exhibitors throughout the year.
North South twin city joint exhibition, sharing regional dividends
August in Guangzhou, September in Xi'an
As the only brand chain elderly care exhibition in the country, EE Elderly Expo will have a north-south layout in 2026. The 10th Guangzhou Elderly Expo and the 4th Xi'an Elderly Expo will be held in Guangzhou and Xi'an in August and September respectively, with north-south linkage, empowering participating enterprises to deeply cultivate potential markets and seize the regional dividends of the silver hair industry.
The Xi'an Elderly Expo is the largest, highest specification, and best traded exhibition in the elderly care industry in the western region. It has been included in the 2026 work reports of the Shaanxi Provincial and Xi'an Municipal governments and listed as a key task for 2026.
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